Paul John is recognized as a contemporary worship leader and vocalist, particularly through his contributions to ReachOut Music. His work falls under the Gospel and Contemporary Worship genres, characterized by a passionate and anointed vocal delivery. He frequently features on songs that aim to foster deep spiritual encounters and declarations of faith. As an artist associated with the ReachOut Music collective, his releases are typically distributed across various digital platforms, and he does not appear to be tied to a single major record label, operating more within the independent gospel music space.